• CityLoop Travel GmbH

    Founder & CEO

  • JM Beteiligungs GmbH

    Family office & investor

    Current projects: CityLoop Travel GmbH
    Completed projects: 21sportsgroup GmbH, IntelliShop AG

  • Embryo Unternehmenskonzepte GmbH

    Incubator & consulting firm

    Current projects:
    Completed projects: ABOX42 GmbH, Effit AG

  • 21sportsgroup GmbH

    Until March 2018: member of the advisory board

    On route to becoming the leading multi-channel sports retail platform in Europe, with the 21run, Planet Sports and Vaola brands.

  • Netviewer AG

    Chief Officer Sales, Marketing and Product Management

    European market leader in online collaboration. Sold to US player Citrix Online in 2011. Largest software exit in Germany in 2010.

  • WEB.DE AG / 1&1 Internet AG

    Manager Digital Services

    Germany’s leading e-mail provider with more than 25 million customers. Internet portal business sold to United Internet in 2005.

  • Telefonica Deutschland GmbH

    Sales Director for Midsize Enterprises and Major Accounts

    Largest telecommunications provider in the world. Acquired HighwayOne, mediaways and O2.


"I don’t have to do anything, but if I choose to, I can achieve the world!"



Innovative sharing concepts will change business travel sustainably

Walldorf/Berlin, January 22, 2019. At the first day of ITB Business Travel Forum, a joint congress format from trade association VDR and ITB Trade Fair, future-oriented sharing and pooling concepts for the business travel market are especially in focus. In his speech on March 6 at 4 pm (ITB, Congress Hall 7.1a, Room New York 1), Jörg Mayer, founder and managing director of CityLoop Travel GmbH, explains why innovative sharing concepts will lead to sustainable differences in terms of business travel and how companies and their employees can take benefit from it.

Read the press release (German)

Founder of 21sportsgroup completes exit

Mannheim, March 14, 2018 Germany: Mannheim-based founder and entrepreneur Jörg Mayer announces his complete exit from successful sporting goods retailer 21sportsgroup (21run, Planet Sports, Vaola). Following his change from operational management to chairman of the advisory board in 2016, he handed over the reins to his management team in mid-2017. Mayer has now sold all of his shares in the company he founded, held by the JM Beteiligungs GmbH family office, to a consortium of prominent investors. The parties have agreed not to disclose any details of the transaction.

Read the press release (German)

CityLoop is starting trial operations along initial routes

Walldorf, 30 April 2019. Following a well-received launch event at the ITB trade show in Berlin, Germany, entrepreneur Jörg Mayer’s business travel start-up is beginning trial operations of the first ride-sharing service for business travellers on the road as planned. From today, select customers can travel the company’s initial routes, e.g. between the SAP campus in Walldorf and Frankfurt Airport.

Read the press release (German)